Understand a practice’s website and recorded business changes.
Who changed owner, whose site hasn't been touched in five years, who publishes no prices and takes no bookings online — with the agency credited in the footer.
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Type the postcode areas you cover, exactly as they are written on your territory. In a second you will see how many practices we hold there, what their websites say, which brands they name and what they publish as prices.
“I need six new dental clients this year. I'm buying lists of practices that already have an agency, and cold-emailing principals who aren't buying anything this quarter.”
The filters, in plain English
A practice with a new operator rebuilds its website. Not always, but often, and usually within the first year. The problem has never been knowing that. It has been finding out in time.
Registered again with the CQC in the last 12 months — the CQC names the practice it replaced
Has a website
Then sort by how old the website is
The count, then the practices
270 UK practices were registered again with the CQC in the last twelve months, the CQC naming the location each one replaced. We have read the websites of 151 of them; 28 were registered again in the last 90 days.
Count the practices, not the paperwork. One change of operator is one new registration, however many directors and companies moved behind it, and a list that counts the paperwork will embarrass you in front of a prospect.
Four of them, as the screen shows them:
| Practice | Town | Registered again | CQC's reason | Website first seen | Online booking | |
|---|---|---|---|---|---|---|
| Teeth on the Heath | Poole | 11 Nov 2025 | New provider | Apr 2001 | None found | 4.9 (558) |
| Kensington Dental Practice | London | 6 Oct 2025 | New provider | Sept 2001 | None found | 4.6 (228) |
| Select Dental Care | Middlesbrough | 2 Jan 2026 | New provider | June 2002 | Dentally | 4.3 (162) |
| Winchester Orthodontic Practice | Winchester | 16 Feb 2026 | Legal entity change | Dec 1998 | None found | 5.0 (107) |
Registered again is the CQC's date, and the reason is the CQC's own. Website first seen is the Internet Archive's first capture of the domain. Booking and the rating are read from the website and the Google listing. Read from the database on 23 September 2026.
The evidence, its source, its date
Look at row one. A Poole practice with a website first archived in 2001, a 4.9 rating from 558 patients, no way to book online that we could find, and a new provider on the CQC register since November. That is not a lead. That is a brief.
- Registered again is the CQC's own record, dated: the location this registration replaced and the CQC's reason — a new provider (another operator) or a legal entity change (the same operator, a new company). Not our inference: the CQC names it.
- Website first seen comes from the Internet Archive's first capture of that domain. Sept 2006 means the site has been there since 2006. It does not prove they've never redesigned it, and we say so on the row.
- Online booking: none found means we read the site and found no booking system. Not on their website is not the same as they haven't got one. We never write “no”.
- Google rating and review count are from their listing, read this month.
The same screen holds the four practices nearest them, on the same four columns: what each charges for an implant, which take bookings online, which advertise, which name a scanner. That is a local market picture assembled from records that already exist, not a research job.
The second list is scale rather than timing. 6,300 of the 7,624 UK practice websites we have read name no online booking, and 2,568 of those practices are rated 4.6 or better with over 100 reviews: good at dentistry, invisible online.
What changed, and when
Teeth on the Heath in Poole was registered again with the CQC on 11 November 2025, the CQC giving a new provider as the reason. Its domain has been in the Internet Archive since April 2001, no booking path was found on it, and its Google listing reads 4.9 from 558 patients.
A twenty-five-year-old website with a reputation like that often survives an old operator and less often a new one. The register dates the new operator's first year from its first day.
151 UK practices with a website we have read were registered again in the twelve months to 23 September 2026; 28 of them in the last 90 days.
The arithmetic, shown at three levels
A monthly retainer, held for a year, against the seat:
| Your retainer | One new client is worth, per year | Against a seat at £39/month |
|---|---|---|
| £1,000 a month | £12,000 | 26× |
| £1,500 a month | £18,000 | 38× |
| £2,500 a month | £30,000 | 64× |
A founding seat is £39 a month, £468 a year.
One client. Not one a month. One, ever, and the seat is paid for a decade.
270 practices were registered again in the last year. A quarter of them — one region, websites worth rebuilding — closing at one in twenty is three new clients out of a single list.
The gaps, before you find them
What the practice sees about itself. The register entry, yes: it is public, and it is on both screens. Not the financial half: charges, filed accounts and director records at Companies House are rendered on a subscriber's view of a practice and never on a practice-facing one, in either direction.
Whether they already have an agency. Sometimes we can see it: 1,760 UK practices credit a designer or agency in their footer. For everyone else we don't know, and we don't guess.
Whether they have a budget. No one knows that until you ask.
Why the registration changed. The CQC gives its reason in its own words — new provider, legal entity change — and no more. A sale, a retirement and a restructure look the same on the register.
Whether they're already advertising. We check Meta's ad library and Google's ads transparency centre. If we haven't seen an ad, the row says we haven't seen one — not that there isn't one.
Questions
How do you know a practice has changed operator or control?
Two ways, kept apart. At Companies House, a director or controlling owner changed at the practice's company, dated by the filing. On the care register, the practice was registered again under another provider, and the register names the practice it replaced. A match we made ourselves is labelled "matched by us", with how sure we are.
What does "website first seen 2019" mean?
The earliest copy of the site in the Internet Archive. The site may be older, and the date says nothing about when it was last redesigned. Where there is no archived copy, we say so.
Can I filter a whole region by the agency credited?
Yes. The website-designer credit is a filter in Find practices and a column on each practice's Equipment & website tab. The field was cleaned of footer boilerplate on 7 September 2026, so the counts are credits and not copyright lines.